24 October

Asian Paints: How a Paint Manufacturer Became Part of the Idea of Home

What other manufacturers can learn from a brand that connected its product to something people care about. Choosing paint sounds like a practical deci...

Read More

24 October

Remembering Piyush Pandey and the stories that stayed with India.

Thank You for the Ads We Still Remember Remembering Piyush Pandey and the stories that stayed with India. “Kuch khaas hai hum sabhi mein.â€...

Read More

22 August

Caterpillar: Communicating Value Over Machine Specs

The strongest industrial brands do not merely sell products. They shape industry conversations and become trusted partners in their customers’ j...

Read More

20 August

Brand Conversation with Mangesh Agarwal – Managing Director, Ecoclean Machines Pvt. Ltd.

Heart to Brand Conversation Mangesh Agarwal – Managing Director, Ecoclean Machines Pvt. Ltd. Q. Ecoclean India has become one of the most respec...

Read More